Marketeers

Data Analytics

  1. Generating deep funnel reports across multiple advertising channels simultaneously.
  2. Integrating data from GA4 with data from advertising channels.
  3. Merging advertising channel data (costs) with conversion data from e-commerce, CRM, and payment systems (revenue). Build ROAS.
  4. Build custom attribution models
  5. Automating report creation with scheduled notifications to the team.
  6. Analyzing keyword data.

Ad Operations

Utilize AI to analyze all your dashboards and automatically identify campaigns that are poorly configured or have low conversion rates.